Botaniste | Branding | 洗发水品牌视觉

Until now, the Botaniste brand was focused on the B2B market, but it decided to shift its strategy and target end consumers as well—a more demanding audience that values hair health and the quality of the products they choose. With this change, the brand also needed to evolve its visual identity, positioning Botaniste in a more natural context and elevating its perception toward a more aspirational and premium territory—drawing inspiration from the rich imagery associated with the world of botany. Designed by Roser Padrés #品牌VI设计[话题]# #品牌设计[话题]# #品牌包装[话题]# #品牌包装设计[话题]# #品牌视觉[话题]# #vi设计[话题]# #洗发水品牌设计[话题]# #洗发水包装设计[话题]# #平面设计[话题]# #设计[话题]#